Jane's Most Recent Post
Ashridge Business School There’s that old saying, what goes up must come down. And if you believe the philosophy behind the S curve in business, you’ll understand why. In last months Voice of Experience (NSA’s monthly audio) Mike Rayburn talked about the S curve and how you need to re-engineer your business before you get to the bottom of the cycle. Sage advice. For those of you on the way up, you can still use this guide to prepare. But I have a suspicion that if you’ve been in the speaking business for more than 7 years, this snake like curve has lashed out to bite you in the butt a time or two. Often (as Michael Gerber so eloquently puts it) we are working IN our business so much that we forget to work ON our business. Many... [Read more...]
Speaking Business Strategy
Fire, Without Shooting Yourself in the Foot
How is next year going to be different for you? As we start to wind down for the holidays, you’ll... Read more...
Read More Posts From This CategorySpeaker Marketing
New Decade, New Marketing
Yesterday during my workout, I was watching “So You Think You Can Dance”. There was a section... Read more...
Read More Posts From This CategoryTechnology Speaking Business
Website Contest, we have our winners!
With over 80 entries for the best speaking-expert website contest, the panel and I had our work cut out for us! And it was a very tough decision! Drum roll please…….. THE WINNING WEBSITE IS: www.toninewman.com Here’s what the panel saw in Toni’s website which made it stand out: 1. A clear promise and expertise. The minute... [Read more...]
Read More Posts From This CategoryBooking Speeches
What’s Your “Book More Business” Strategy
I’ve been hearing some good news stories lately so I know that there is business out there! ... Read more...
Read More Posts From This CategoryPresentation Skills
Does Your Speech Pass The T-shirt Test?
How memorable is your message? When you have a powerful line or phrase that you say throughout your speech... Read more...
Read More Posts From This CategorySpeakers Bureaus, Vendors, etc., Relationships
Are Bureaus “Just Not That Into You”?
He’s just not that into you. A phrase first made famous by Sex in the City, turned book, now very popular movie. The reason for its success? It allows you not to take it personally when someone rejects you. The same goes for speakers bureaus. You should not take it personally when they don’t book you or want your marketing materials.... [Read more...]
Read More Posts From This CategorySpeaker Product Development
Developing Product: Risks and Rewards
We’d all like to bring in more money while we sleep. Imagine being on vacation and coming home... Read more...
Read More Posts From This CategoryHiring Speaker Staff
Part I: Are You Ready to Hire?
One of the most common things I hear from professional speakers is that they are not interested in marketing... Read more...
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