A Common Behaviour That May Stunt Your Business Growth

By Jane Atkinson

Today I want to talk about a common behavior that many business owners, including all of you speakers, run into. It involves having too many balls in the air. You know – too many projects, launches or other initiatives at the same time. While you may think these activities will grow your business, truth is it just may stunt your business growth! Here’s a perfect example of what I’m talking about. I had a coaching […]

4 Surefire Ways to Build Your Marketing List (and a Few Do’s and Don’ts)

By Jane Atkinson

Having direct conversations with both your existing and potential customers is still one of the best ways to grow your business. That’s why one of the most important marketing aspects of any business, including a speaking business, is to build your marketing list. Why is having a marketing list so important?  Well, the ability to email people who have raised their hand and asked to hear from you – SUBSCRIBERS – is one of the […]

3 Essentials to Raise Your Speaking Fee

By Jane Atkinson

As a speaking business coach, there are a lot of questions I get from speakers on the journey to grow their business. One of the most common: “How do I raise my speaking fee?” Before I jump right into the ‘how,’ take a minute and imagine this:  Before you is an audience of 5,000 people. You have them at hello and rock them all the way until close. As you exit the stage to thunderous […]

5 Systems You Need to Run a More Efficient Speaking Business

By Jane Atkinson

I just realized I might be taking my own business systems for granted. The question came up, “Doesn’t everybody have templates in place to answer emails easily?” But my clients tell me that they don’t. Does it make me a freak if an efficient system gets me more excited than a fabulous piece of jewelry or handbag? If so, oh well! I’m all about getting a lot done in the smallest amount of time. And […]

What Are You Devoted To?

By Jane Atkinson

Devotion can come in different forms. When it comes to business, where do you devote your time and energy? And is that devotion paying off? These past few months, I’ve been devoted to putting together a program for speakers like nothing else available in the speaking world. It’s designed to help people just like you move towards, and achieve, your dream speaking business. Have you got a clear vision of what that business looks like? […]