Quote: “Frankly, if your audience doesn’t walk away feeling like “oh my gosh, I could totally implement that thing and I’m going to and I’m going to get results”, they’re not going to want to do anything with you.” Nikki Rausch
Do you ever feel a little icky when asking for sales from the stage? I know that many speakers don’t like to “sell”, but let’s face it, that’s our main goal and we’re hoping that pretty much everything we do leads to creating more business and landing more speaking gigs. On this episode of The Wealthy Speaker Show, we welcome the Sales Maven herself, Nikki Rausch to share some great tips to initiate spin-off without sounding salesy.
After 25 years of experience selling to such prestigious organizations as The Bill & Melinda Gates Foundation, Hewlett-Packard, and NASA, Nikki Rausch decided to trade in her road warrior status so she could help entrepreneurs sell in a way that builds relationships, creates true connection, and results in more closed deals and long-term clients. Now, as a sales coach, author, speaker and founder of Sales Maven, Nikki transforms the misunderstood process of “selling” into techniques, tools, and tips that can be successfully incorporated into a process replicable by anyone whose livelihood relies on selling a product, a service, or themselves.
Highlights you won’t want to miss:
- Nikki’s strategic sales conversation. [1:30]
- I’ve been “Pitch Slapped”. [3:30]
- Setting up the Pre-frame. [6:30]
- Carefully planting the seeds of curiosity. [11:00]
- Creating spin-off – virtual vs. live. [17:30]
- Staying authentic in your pitch. [21:00]
- Presenting your offer as a gift. [25:30]
- Watch for the buying signals. [31:00]
Nikki has a business degree from the University of Washington and a master’s certification in Neuro-Linguistic Programming that mesh perfectly to create a powerful foundation upon which she builds tremendous sales skills and provides enormous benefits for her clients.
If you could use some new strategies to help you feel more confident creating business from the stage (and feel good while selling), you simply can’t afford to miss this episode!
I hope you’ll download and learn.