Is Bigger Really Better?

By Jane Atkinson

BigBusinessAt my very first NSA conference back in the early 90’s, I remember hearing a speaker named Barb Schwartz say “no body ever said bigger was better”.

Barb and her husband were burnt out from trying to support all of their employees in their speaking and training business. I’ve always kept that idea top of mind when planning my business growth.

Today, I have a whole team of people (blog experts, virtual assistants, book editors, graphics designers, traffic generators) but NOT ONE OF THEM is my employee. They are all independent contractors and we work together virtually.

“This is where both large and small businesses are heading,” says Rod Collins, author of “Leadership in a Wiki World.” “Companies will need to be flexible in order to compete in the global arena.”

Of course, there are exceptions. Speakers who have an in house team of people may find that that model is best for them. My point is that we don’t all need to aspire to the same shape and size of business. There is no one size fits all.

So what’s your perfect business look like?

Feel free to comment below!

PS:  There are 5 spots left in Club Catapult (for 3+ year speakers) to find out more click here