The Power of Knowing Your Target Audience

By Jane Atkinson

So often, the experts of the internet tell us what we “should” be doing to grow our businesses.  The problem with this, however, is that not all businesses are created equal and what may work for one business may not work for another. It is up to all of us as entrepreneurs to push back and ask ourselves, “Is this really what I should be doing?” Deciding what information you should heed to grow your business comes down […]

[Podcast] Marketing Strategies to Book More Business with Carolyn Crummey

By Jane Atkinson

I think one thing anyone reading this article can agree on is that developing effective marketing strategies for your speaking business is essential for finding and securing new prospects and clients. So, let me ask you this: Do you have effective marketing strategies in place and are they doing what you want them to do? In episode 60 of The Wealthy Speaker Podcast, we are joined by Carolyn Crummey, owner of VirTasktic – a boutique […]