Fearlessly Building Your Business with Erin Falconer

By Jane Atkinson

Isn’t it great when you start a conversation thinking you know the direction it’s going to take, only to find that it drifts into an unexpected and fantastic ride?  On this episode of The Wealthy Speaker Show, I am so happy to welcome Erin Falconer back to talk about building your business and the evolution of her brand. Erin is the editor in chief and co-owner of Pick the Brain, one of the most popular […]

Boost Your Business with Facebook Ads with Claire Pelletreau

By Jane Atkinson

Getting your message and offerings out there can seem like a daunting task because in today’s market there are so many options of where to advertise. On this episode of The Wealthy Speaker Show, we welcome Facebook ad and conversion optimization expert, Claire Pelletreau. Claire spends her days brainstorming ad strategies with her students, training a future generation of professional ad managers, and overseeing several thousands of dollars in client ad spend. Listen to the […]

4 Surefire Ways to Build Your Marketing List (and a Few Do’s and Don’ts)

By Jane Atkinson

Having direct conversations with both your existing and potential customers is still one of the best ways to grow your business. That’s why one of the most important marketing aspects of any business, including a speaking business, is to build your marketing list. Why is having a marketing list so important?  Well, the ability to email people who have raised their hand and asked to hear from you – SUBSCRIBERS – is one of the […]

The Power of Knowing Your Target Audience

By Jane Atkinson

So often, the experts of the internet tell us what we “should” be doing to grow our businesses.  The problem with this, however, is that not all businesses are created equal and what may work for one business may not work for another. It is up to all of us as entrepreneurs to push back and ask ourselves, “Is this really what I should be doing?” Deciding what information you should heed to grow your business comes down […]

[Podcast] Marketing Strategies to Book More Business with Carolyn Crummey

By Jane Atkinson

I think one thing anyone reading this article can agree on is that developing effective marketing strategies for your speaking business is essential for finding and securing new prospects and clients. So, let me ask you this: Do you have effective marketing strategies in place and are they doing what you want them to do? In episode 60 of The Wealthy Speaker Podcast, we are joined by Carolyn Crummey, owner of VirTasktic – a boutique […]