Build a Stronger Speaking Business by Labeling Your Ideas and Processes

By Jane Atkinson

In the speaking business, we develop ideas and tools that can help our clients achieve results, build our credibility and scale our business. While we know that any book or any product needs a title, what we often overlook is labeling the ideas and tools that are part of our processes, or even still just in your mind but not yet in the execution queue. Why is this important? Because these items can become proprietary […]