Using Storytelling as a Sales Tool

By Jane Atkinson

As a professional speaker, you likely understand the importance of storytelling on stage. The right story, told at the right time, can captivate your audience, make them lean in on their chair, and communicate your message in a powerful way that they will remember long after the event. Ironically though, many speakers don’t put storytelling to use in their sales strategy. But believe me when I say it… this is one of those factors that […]

From “Will Speak for Tacos” to The Speaking Hall of Fame with Marilyn Sherman

By Jane Atkinson

  Today’s podcast is brought to you by Accelerate Live 2018 which is a fabulous live event that we’ll be putting on in Toronto Sept 7-8, 2018.  We’ll be talking two main things at this event – sales and stories.  I’m going to be doing a deep dive on sales and processes that will allow you to move thru the from lead to speaking engagement.  Featuring Kelly Swanson, Bob Parker and Greg Schinkel, it’s going […]