Picking Your Lane in Your Speaking Business

By Jane Atkinson

The question does come up quite frequently, “How do I pick my lane?”, a.k.a., “How do I figure out what speaking topic to be known for?” Some of you might have this nailed, and some of you might not. Whether or not you do, this is a good process to go through to make sure you’re still in line with your topics. The reason someone might want to pick their lane is simple – to […]

[Podcast] How to Give a Speech that is Memorable, Magical & Motivational with Dr. Willie Jolley

By Jane Atkinson

Dr. Willie Jolley is a Hall of Fame speaker, an author, and host of his own radio show. As you might guess, he’s also a wealth of information when it comes to speaking. Willie drops by to deliver some empowering advice on how to craft and deliver a truly amazing keynote and how to tell a captivating story. Listen Now! Show Notes: 5:50 What is it specifically that Willie’s clients want? 8:21 There’s a much bigger […]

When Celebrity Trumps Style: Can High Profile Speakers Do No Wrong?

By Jane Atkinson

(Note: the use of the word “trump” in the title is in no way pertaining to any political candidate!) Sometimes you will find a speaker who is loved by audiences simply because of his or her bio, accomplishments or celebrity status. These celebrity speakers obviously have something great going for them, but I think even they could use an occasional tune-up. Here are a few examples from my career, along with five tips on how to […]

[Podcast] Leverage Your Strengths for a Profitable Speaking Career with Delatorro McNeal

By Jane Atkinson

This episode is a conversation with performance expert, speaker, author and television host, Delatorro McNeal. We discuss the career flash-points that have catapulted him to fans, fame and fortune. We also discuss the importance of authentic expertise and over-delivering on the stage. [Tweet “”Your past is not your destination, it is only preparation.” Delatorro McNeal”] Topics Discussed: 6:13 “Never a waste a crisis.” As a speaker, you have to take yourself off the pedestal and […]

13 Steps to a Killer Presentation

By Jane Atkinson

We talk a lot about the importance of having a killer presentation. It’s the basis of my book, the Epic Keynote, which talks about ensuring that you get your message across in a clear, concise, yet entertaining, manner.   I’ve always said, “There’s no better form of marketing than a great speech.”   I recently received an infographic from London’s Speakers Bureau that outlines how to create a killer presentation in 13 steps. It’s a great […]