Picking the High Hanging, High Value Fruit

By Jane Atkinson

We always hear about picking the low hanging fruit. That is the business that is right in front of us. It might be a stack of business cards that you have not followed up on or leveraging your inner circle. Some of us can do a better job of picking that fruit and nurturing our current opportunities. But what about the fruit at the top of the tree? The fruit higher up is that larger […]

Developing Product: Risks and Rewards

By Jane Atkinson

We’d all like to bring in more money while we sleep. Imagine being on vacation and coming home to several thousand in on-line product sales? Sweet! So what are some of the things we need to think of when developing product and how can we reduce our risk? Here are a few ideas: 1. Make sure your idea supports your empire. If you are a sales expert then creating products for sales people makes perfect […]