When Celebrity Trumps Style: Can High Profile Speakers Do No Wrong?

By Jane Atkinson

(Note: the use of the word “trump” in the title is in no way pertaining to any political candidate!) Sometimes you will find a speaker who is loved by audiences simply because of his or her bio, accomplishments or celebrity status. These celebrity speakers obviously have something great going for them, but I think even they could use an occasional tune-up. Here are a few examples from my career, along with five tips on how to […]

It’s Time to Tell Your Story: Using Storytelling to Spark Your Speaking Career

By Jane Atkinson

The ability to tell your story is a skill that every speaker should develop. It involves examining your past to understand how it has led you to the present; picking through the minor details to find the truly transformative events that have led you to where you are today. There are many marketing benefits that come from learning to tell your story. For example, my client Kindra Hall talks about using story as a sales tool, […]