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Financial Goal Setting with Danielle Hayden

Financial Goal Setting with Jane Atkinson and Danielle Hayden

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Quote: “I promise you; your numbers are trying to tell you a story, you HAVE to read the story.  Ignoring your numbers is not a strategy.”  Danielle Hayden

Is there ever a bad time to talk about money?  I don’t think so.  Today we’re tackling some tough questions like “Do you feel like you have a handle on your finances?  Budgeting, profit, taxes?”  If you don’t, trust me…you’re not alone.  On this episode of The Wealthy Speaker Show, we welcome Danielle Hayden to share her ideas to determine how you’re doing financially in your business and strategies that you can use to set financial goals to help you scale.      

Danielle is a reformed corporate CFO (chief financial officer) who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits. After spending 10+ years in the boardroom as a corporate finance officer, Danielle is now in her sweet spot as the co-owner of Kickstart Accounting, Inc. where she helps business owners with bookkeeping, financial analysis, and education and as the author of the Profit Planner book series. 

Highlights you won’t want to miss:

  • Danielle’s path from hairdresser to CFO.  [2:00]
  • Strategies that apply to any size business.  [4:00]
  • The 3 R’s…record, review & read.  [11:30]
  • Plan to scale.  [17:30]
  • Don’t forget to budget your energy too.  [21:00]
  • When should you incorporate?  [24:30]
  • Key performance indicators.  [30:00]

When Danielle isn’t crunching numbers on her clients’ behalf or crafting the next iteration of the Profit Planner, you can find her hanging with her two kids as she inspires them to lead their fullest lives or doing any, and almost every fitness-related activity ranging from Spartan races to pilates.

If you would like some great ideas that you can put into practice now to help you reach your business goals, you simply can’t afford to miss this episode.

I hope you’ll download and learn.


Danielle’s website
Danielle’s book series
Jane’s NEW book:  Scaling Your Speaking Business – 10 Strategies for Earning More While Doing Less
The Wealthy Speaker Daily Success Planner and Journal

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